client / self-study
role / concept, design, illustration
cal poly pomona art department
brand identity
The Department of Art at Cal Poly Pomona is a highly ranked program in SoCal that is focused on a learn by doing approach. Situated next to the iconic CLA building, this branding integrates the structure of the of art building and environment into a typeface, with accompanying graphics, that encompass all aspects of the program.
software / Ai, Id, Ps
The Art + CLA Building that inspired the typeface grid
Environmental Graphics
Room Identifiers
Wayfinding
